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Leveraging Neuroscience for Entrepreneurial Decision Making

  • SBDC- Longwood University (map)

Entrepreneurship presents unique challenges to the decision making processes of the brain. An entrepreneur must be able to embrace challenges, learn from mistakes, view setbacks as opportunities and otherwise reframe situations to maintain hopefulness and enthusiasm. In this conversation, we’ll explore the concept of a growth mindset from a neuroscientific perspective, drawing from research to create new strategies to build resilience and to make the most out of the thousands of decisions we make daily. A Global Entrepreneurship Week Event. https://sbdc-longwood.com/

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October 12

Predictable novelty: Career reflections; Guest lecture at Longwood University Neuroscience program

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December 1

Neuromarketing Pumpkin Spice; Guest Lecture for VCU School of Business