The Neuro-Insights Blog

I share insights into decision-making, research to improve your mental health and well-being, science-based tips to improve your life. I’m your neuroscientist friend who is fascinated with the science behind stress, seasons, parenting, productivity, and pretty much everything that makes life interesting. In short, this is neuroscience for everyday life.

If I haven’t written about something you care about yet, please reach out! I love answering questions.

How to make mental health days more effective
Coping Strategies Catherine Franssen Coping Strategies Catherine Franssen

How to make mental health days more effective

Imagine this scenario: You’re overwhelmed by stress at work and you take a day off. You come back to work refreshed, but the stressors are still waiting. Within hours of returning you feel further behind and more overwhelmed than before the time off, erasing the positive effects of stress management. How do we break this cycle and take a mental health day that actually helps?

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Black Friday and Neuromarketing
Decision Making Catherine Franssen Decision Making Catherine Franssen

Black Friday and Neuromarketing

Planning to shop this week? Prepare your brain for the onslaught of influences coming at you.

Watch my interview “Neuromarketing and Black Friday” with my friends at Virginia This Morning on CBS-6, WTVR, from November 2019 to review some of your top questions in under 5 minutes.

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