Seasonal Stress Management Blog
Hi! I’m Dr. Franssen. Or maybe you should call me Catherine, because in my blogs, you’ll get to know me a bit better.
Anyone who’s ever been cornered by me at a cocktail party can attest to the fact that I am utterly fascinated with the science behind stress, seasons, parenting, productivity, and pretty much everything that makes life interesting. In this blog I answer questions, reflect on personal and professional challenges, and share insights from my expertise. In short, this is neuroscience for everyday life.
If I haven’t written about something you care about yet, please reach out! I love answering questions.
Four Ways to Prevent Overspending This Holiday Season
This holiday shopping season is going to be tough. Here are 4 ways to keep from overspending. (Originally published in CNN Business Perspectives)
Black Friday and Neuromarketing
Planning to shop this week? Prepare your brain for the onslaught of influences coming at you.
Watch my interview “Neuromarketing and Black Friday” with my friends at Virginia This Morning on CBS-6, WTVR, from November 2019 to review some of your top questions in under 5 minutes.
Thanksgiving and Pumpkin Spice
As you create and consume your favorite holiday foods, I’m serving up a buffet of pumpkin spice for your entertainment!
The Pumpkin Spice Neuroscientist
Today’s blog is a reflection on my journey of sharing the science of everyday life, featuring my most asked for topic: pumpkin spice!